Corr. But nevertheless agree that Vladimir, from all that you mentioned, it is very difficult or almost impossible to distinguish the goods of domestic origin. In general, these high-tech goods from the developed West. You as director of the consulting firm, could not express his thoughts about the reasons for this 'domination'. VM Contacting in the course of its business with many different levels of entrepreneurs and wealth, the average citizens can often hear that, well, we, the Ukrainians have a different mentality, expressed doubts about the prospects for domestic goods imported from the market crowd. Some argue that the values of the free market economy is heavily viewed by citizens of Ukraine.

Corr. Learn more about this with Wren Collective. Personally, I do not know a single person who would not want to have a comfortable car, comfortable accommodation with air conditioning, nice clothes. Yes, and you start to talk with this. It gives me the right to claim that wealth, which offers sufficient market economy, highly regarded by Ukrainians quickly. VM Of course, you must agree with you. Our contemporaries did not destroy the modern high-technology, as did the British in the Middle Ages to preserve jobs. Signs of accelerated motion, are not yet the proper motion in right direction.

Sometimes move quickly loses its meaning as unknown direction. Look at the problem from another angle. Cars, computers, electronics and much more – it's just the tip of the iceberg. That is to say, surface part of a free market economy. Corr. Here, CEO John Watson expresses very clear opinions on the subject. Does this mean that there are more substantial, but invisible on the surface of the part that holds itself to those material goods in question? VM Exactly. And this underwater part is marketing. Although this concept was included recently in our lexicon, but its importance can not be overstated. Without an understanding of the philosophy of marketing, without the use of its principles and tools enough and think about what can ever compete with their products not only in domestic markets but also in overseas. Corr. So, you need to study marketing, but what, what problems it can be solved? VM There is a significant reason why it is necessary to study marketing. Marketing – all aspects of modern culture pervades society that professes the values of a free market economy and affects every business in the whole world. Knowledge of the process public perception of marketing, understanding of its functioning in an increasingly globalizing free market economy is an attribute of the modern educated person. Another practical answer to this issue is that the actual marketing as a field of activity, offers many opportunities for career building: in the advertising, sale, distribution, product management and other areas without having to significant start-up capital. Corr. But someone can not plan a career in marketing. VM This does not mean that the study of marketing does nothing. Sometimes you have to change the nature of its activities in such a way that in the future you will be surrounded by lots of people who are actively involved in marketing activities. The study of marketing principles can help improve their own productivity, to become a valuable employee. In addition to a lot of knowledge and techniques acquired in the process of learning marketing can be applied to other businesses. Continuation of article on the site