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Marketing With Blogs And RSS – New 2005 Hot Tools Beauty

Marketing With Blogs And RSS – New 2005 Hot Tools Beauty

If you have not heard, the net is buzzing with talk of blogging and RSS. Once the province strictly of people who have a lack of publishing online diaries, and later of political and social commentators, blogs and RSS are adopted by the Internet marketing community. This is the new hot trend for 2005. The word "blog" was actually selected as the word of the year in 2004, and 2005 promises to be the year of the blog. So what is all this fuss? Well, especially with the increasing restrictions on email marketing, including ISP blocking of mail amounting to estimates of 40% of all email never getting delivered, traders began looking for new ways to convey their message . Enter blogs and RSS. If this has piqued your curiosity, check out Roubini Global Economics. , Sent directly to the desktop of a user, the contents of an RSS feed is unfiltered by anyone.

Users can subscribe and unsubscribe anonymously, with the click of a mouse, and are not afraid that their information staff will be shared. RSS is "pull" technology, which means that the user requests, unlike email, which is often no response, so it is often "push" technology. The blogs, which are usually published through an RSS feed, among other places, are the current favorites of the search engine spiders. Lakshman Achuthan follows long-standing procedures to achieve this success. Search engines love blogs, because they are full of content, change frequently, lack of "Flash" graphics and other distractions, and full of outgoing links. If you know anything about search engine optimization, you know that these are the features that must work harder for optimizing a conventional page for search engines. The blog pages are that way by nature, and thus attract the spiders of search engines. Why marketers love blogs? Many reasons. They are easy to create and maintain.

They offer the opportunity to post links to other sites and the inside pages of other sites. His popularity among human visitors makes them natural targets for traffic. Their constantly changing content attracts the spiders search engines, then follow the links to be found, and the index of the pages of other websites. Many market experts familiar with the Internet have suggested that the best way to capture an audience of potential customers is to provide free information, either through a site "content" that sold very little direct participation or by publishing an electronic newsletter that provides free information and most used a "soft sell" to guarantee producers. A blog is the perfect blend of both. It has often been suggested that the best way to start an online business is with a free newsletter that lets you develop your "list." While a blog does not develop your "list" in the same way, it must be given the opportunity to develop a loyal following among readers, which achieves the same purpose with a "list". Whether you post or approve a product through an email list or blog, you are proclaiming to the people who want to hear what they have to say. Readers of his blog are probably more eager, in many cases, they are the readers of your mass emails. I could go on and on about the merits of blogging. If you are promoting any product or service online, you owe it to yourself to see what can be done with blogs and RSS. John Barbour, Ph.D. is the author of a new program that teaches people to promote any product or service online using blogs and RSS. John also maintains several educational websites Internet Marketing, and manages a new directory with internet marketing. Visit and find an interesting blog, or submit yours for inclusion.

Brother Buy

Brother Buy

In the last article we talked about exchanging links. This is certainly not a bad thing, but not without drawbacks, we have already spoken. As for shopping, here too there are pitfalls, well, first things first: 1) Where to buy? Buy more on services that have proven themselves and have some credibility. I think everybody heard about the Sape or Xap. Services certainly a lot more, but I think we must dwell on this. Who cares, here are some exchanges: hsystemlinks.ru linkfeed.ru fatlink.ru They are somewhat similar, have their advantages and disadvantages, but it's worth staying at Sape or Xap, as the most reliable and versatile.

The first of these is believed to contain more than a clean base, since it includes only indexed by Yandex links. 2) What to buy? In the first place depends on the budget, but even if it is large, we should not rush to buy packs of "fat face". First, check your future purchase. It should be ok indexed, do not be linkopomoykoy not banned, it is desirable to contain no more than 15 outbound links, well, etc. In many ways, we have information that was discussed in the article about the exchange. Now on the indicators. The main criteria Pages which link is bought – to be similar in theme, have some PR and TCI, preferably in the presence of Yandex. Catalog and directory DMOZ.

The presence of the catalogs, I think it is not so important, and indeed of little use, but the theme, PR, and TCI, the things more important. Another not unimportant thing – the site must be good, visited, respected, and not linkopomoykoy. I advise you not to buy links with PR and TCI, respectively, below the 1-2 and 100. Also, do not recommend cast off huge amounts of money $ 150-200 per PR-6 better buy more links from PR-2-3-4. 3) How much to buy? Despite the fact that you do not put a link back as is the case with the exchange, "Big Brother" is watching and search engines bdyat. No need to buy large quantities, from my experience optimal purchase 5-15 links per month. Not just because I'm afraid the ban (though largely banned for a bit of SEO-mythology), and there is simply more wonderful ways of promotion. 4) How often to buy? Better week for 4-6 link. So certainly not of a sharp growth of links that search engines can find it suspicious for cheat. 5) "Muzzle", internal or draft? "Face" of course, because good front page usually has higher rates than domestic, in addition, there is a chance even to get a certain amount of direct traffic (if the webmaster does not link to the basement zasunet small print). Purchase of "muzzle" the search engines do not favor and try to stop as any another way to cheat, although they do not favor and buy from other places. When search engines are paid this much attention – all bought "muzzle", and then to avoid the negative consequences of all started to buy a lot of internal links that provide the same Sape, and now there the problems begin. In general, a universal recipe – moderation, this also applies to other methods of promotion. And finally more about text links, it must be like in other cases make varied use several options, it is desirable to contain the keywords.