Jerry Mander: GLOBALIZATION AND BECAUSE OF FIGHTING TELEVISION
Was the year 1944 and born in an isolated American community, a new world order. New Hampshire, in July 1944 was the scene of the conference held in Bretton Woods. Here it was said that would be the new world economic order. The reason for this call had been, Suguna organizers, agree on how to accelerate global economic development, which was necessary for a new global economic system and centralized. There would be no more wars, horrendous and people would be well fed and would enjoy the fruits of technological revolutions and consumerist. But it is quite far from reality. The Bretton Woods agreement established an international monetary system based on pattern-dollar changes. Gold is regarded as the principal reserve asset and the dollar played a similar role, being considered the reserve currency. The price of gold had a fixed value ( 35 an ounce), and the par value system was very rigid. Besides providing a mechanism of international credit regulated by the International Monetary Fund (an institution created by the agreements). The monetary system that emerged from the agreements accurately reflect U.S. hegemony in the global economy. According to Jerry Mander (1) American activist who can see and hear published in the previous post below, “Economic globalization actively breaks all securities, except economic. Venera the free market and its main actors – global corporations – as engines and benefactors of the process. attaches importance to the achievement of an ever more rapid economic growth and their ongoing search for new markets, new resources and cheap labor – which is why so much excitement over the idea that China participates in this experiment. To achieve such rapid growth, globalization needs an unrestricted free market, privatization of enterprises and deregulation of business that, together, eliminate most of impediments that might block the way of expanding business.In practice, these constraints are generally the environmental laws, public health laws, food safety laws, laws related to rights and opportunities for workers, laws that allow nations to monitor the investments in their territories and laws intended retain national control over the culture LOCAL Currently, all these are considered corporate barriers to free trade and are rapidly being outlawed by the big new trade agreements. And while companies are being deregulated and liberated, states, nations and local governments are still heavily regulated and restricted, which is more difficult to protect employment, identity and local tradition, like national sovereignty and the natural world. ” In this global economic context in which we live is pretty obvious perceive that the fight against mass media like television.Mass society poses an unbalanced relationship between two social groups: elite and mass. We must consider the mass as an inert and devoid of opinion or decision, but we do know that means “create” opinion, “convey values and disseminate information generated content.